Search & AI Visibility

Get Cited.
Get Found.

We earn your brand citations in the publications Google ranks and AI engines cite, then track the movement across both.

What we do

How Brands Earn Search & AI Visibility

Original research gives journalists something worth covering. That coverage earns you visibility. Measurement shows the impact.

Original Research

Studies built from primary-source data, then analysed to surface the trends and editorial angles a newsroom can use.

  • Proprietary datasets
  • Commissioned surveys
  • Statistical analysis

Editorial Production

Research structured for editorial use, with interactive data visualisations, downloadable datasets, and verified contact attribution.

  • Interactive visualisations
  • Downloadable datasets
  • Verified author attribution

Visibility Measurement

Prompt-level tracking of where a brand appears across AI engines and search, benchmarked against competitors, reported against a documented baseline.

  • Baseline visibility analysis
  • Prompt and citation tracking
  • Competitor benchmarking
Context

Why Editorial Citations Matter More Than Ever

Google and AI search engines increasingly rely on publisher references when determining which brands surface in results and generated answers. The mechanism is the same across both: brands cited by trusted publications appear more often, in more places, to more buyers. That is what we build, and what we measure.

Discovery Is Consolidating

AI search and Google Overviews increasingly compress visibility into a narrow set of cited sources.

Citations Shape Visibility

Publishers, researchers, and authoritative domains increasingly influence which brands appear in search and AI-generated answers.

Most Content Is Never Seen

Most pages on the web receive little or no traffic, while a small minority accumulates citations, links, and references across the internet.

Research

Featured Research

Original studies built on primary-source data, with interactive breakdowns.

View all research →
Standards

Editorial Standards

In an online environment increasingly saturated with low-quality, unverifiable content, editorial standards matter more than ever. Every study is published with source attribution, interactive data, and a verified contact for follow-up. The standard is what a serious newsroom would accept.

Primary-Source Datasets

Verifiable on request, available for editorial download.

Interactive Data

Visual breakdowns and downloadable datasets with every study.

Verified Author And Contact

Direct contact for follow-up on every campaign.

Evidence-Backed Claims

No findings without source, no claims without evidence.

How we work

Baseline. Build. Measure.

Every engagement opens with a documented baseline of where a brand appears in AI answers and search today. The work that follows is built, placed, and measured against it.

Baseline Analysis

A documented starting point: which prompts a brand appears in, which competitors dominate, and which sources the engines are citing.

Research-Led Campaigns

Original studies built for editorial coverage in the publications AI engines and Google treat as trusted sources.

Ongoing Measurement

Prompt-level tracking and reporting across AI engines and search, so movement against the baseline is documented, not assumed.

Frequently Asked Questions

Everything you need to know before starting a campaign.

Start a campaign

Start a Campaign

Get in touch to walk through your current visibility across search and AI answers, where your competitors are being cited, and what a campaign built for your market looks like.