Resources
Original research, analysis, and editorial thinking on citation equity and the AI search era.
Featured Research
Primary-source data and original studies.
Who Actually Gets Scammed in America?
Federal fraud and survey data show sharp divides in who gets scammed, how often, and how much they lose.
Published March 2026
The Hidden Economy Behind Google Rankings
A six-year analysis of 140,000 publisher listings reveals how paid link markets expanded after repeated Google crackdowns.
Published March 2026
Welcome to the SaaSpocalypse
Software that can be vibe-coded by a small team has lost all pricing power, while AI-resistant SaaS categories raised entry-tier prices up to three times faster than inflation.
Published April 2026
One Woman for Every Ten: How AI Names the Experts in Tech
2,286 individuals extracted from 2,520 AI responses across ChatGPT, Claude, Gemini, and Perplexity. Women made up 20.5% of named ICT experts against a 28% workforce baseline.
Published April 2026
Essays & Guides
Strategic analysis and editorial thinking.
How Brands Get Cited By AI: The 2026 Guide To Citation Equity
The definitional framework for citation equity, and what builds the pattern that puts brands in AI answers.
Published April 2026
Daniel Grainger What Is ChatGPT Search Visibility? (And How to Track It)
ChatGPT search visibility is how often your brand appears in ChatGPT's answers. It's measured differently from SEO.
Published May 2026
Daniel Grainger What Makes a Press Release Get Cited by ChatGPT in 2026?
Press release citations in AI tools grew 5x in late 2025. What separates a cited release from one that's ignored.
Published May 2026
Daniel Grainger Why Earned Links Beat Paid Links
Earned editorial coverage compounds across organic search and AI answers. Paid links decay in citation value.
Published March 2026
Daniel Grainger